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Journal : International Journal of Engagement and Empowerment (IJE2)

ANALYSIS OF CASSAVA AND BANANA CHIPS STARTUP DEVELOPMENT IN THE FRAMEWORK OF PKM PROGRAM WALIKUKUN VILLAGE BANTEN PROVINCE Khaeruman Khaeruman; Hafidz Hanafiah
International Journal of Engagement and Empowerment Vol. 1 No. 1 (2021): International Journal of Engagement and Empowerment
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije2.v1i1.4

Abstract

Every community everywhere, both in the village and in the city, will undoubtedly face a social dynamic that is so complex. From that dynamic then arises problems according to the conditions that envelop it. The problems will undoubtedly be tried to be solved by the community where the problem arises. Community service will not go well if it is not based on the spirit of research to help solve problems faced by the community. In this regard, the involvement of Bina Bangsa University through lecturers as researchers, facilitators and motivators. The position of society remains as the perpetrator and driver of change itself. Community Service is conducted for a month by applying health protocols through interviews and observations and literature studies with BMC (Business Model Canvas) or Canvas Business Model in solving problems. The study results found that umkm startup Kripik Singkong mentioned in the Canvas Business Model that there are nine things. MSMEs Kripik Singkong and Kripik Pisang can apply this approach to solve the problems faced by MSME startups
ASSISTANCE AND UTILIZATION OF G-SUITE WITH QR-CODE IN IMPROVING ADMINISTRATIVE SERVICES FOR RT RESIDENTS. 002/027 AT TAMAN GRAHA ASRI HOUSING GRAHA MINIMALIST BLOCK SERANG CITY Hafidz Hanafiah; Dede Gunadi
International Journal of Engagement and Empowerment Vol. 1 No. 3 (2021): International Journal of Engagement and Empowerment
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije2.v1i3.35

Abstract

The Neighborhood Association is part of the kelurahan or village, coordinating with the Rukun Warga. In the technical implementation, the RT serves as a bridge or liaison with other agencies or organizations that have legality from the kelurahan or village. Concerning the duties and functions of the RT, the administration is something that residents often do regarding the information on residents' domicile and other matters that are more related to administrative permits for residents and organizations within the RT area. Along with the development of the era of the use of all-digital technology. Citizen services can improve by implementing widely available applications in cyberspace. One of them is the use of Google Suite, which is usually used in online learning education, and the QR-Code system, which is widely used by private organizations, government organizations, and even other organizations. In implementing PKM this time, an analysis was carried out first regarding housing problems, incredibly complex houses. Counseling and introduction of applications, lastly, mentoring and implementation in the RT area. 002 Taman Graha Asri Housing Minimalist Graha Block in Serang City. The results can be a benefit for the RT management. 002 is that services can be carried out anywhere, anytime, without meeting in person because of each other's busyness. This system makes it easier for residents to receive increased administrative services for residents of RT.002
THE EFFORTS TO DEVELOPMENT OF BUSINESS INNOVATION BY MICRO SMALL AND MEDIUM (MSMES) THE TASTY CAKE MBAK YUL IN PANDEGLANG BANTEN Raden Irna Afriani; Yuliah Yuliah; Hafidz Hanafiah; Ihwan Satria Lesmana; Khaeruman Khaeruman; Ina Khodijah; Mochamad Fahru Komarudin
International Journal of Engagement and Empowerment Vol. 3 No. 1 (2023): International Journal of Engagement and Empowerment
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije2.v3i1.100

Abstract

Micro, Small and Medium Enterprises (MSMEs) are businesses that have a small scale with a limited number of employees and relatively low turnover. MSMEs are often owned and run by the owners themselves or on a family scale. The decline in consumer purchasing power is a major challenge for MSME players. However, online sales can be an opportunity to survive this pandemic. Considering that there are still many MSMEs who do not understand online sales, empowering them to try online markets and to compare superior products is very important. By using and managing the right digital media, economic actors should be able to increase public interest in their products. The approach used in this community service, namely direct assistance to the field in developing MSME business innovation, is a very effective step to increase brand awareness and assist business actors in developing offline marketing strategies. Several points that can be applied in this approach, namely: innovation development, offline promotion: direct assistance, sharing best practices, evaluation and follow-up support. The MSME assistance activity at the Kue Enak location, Pandeglang Regency, Banten Province consists of several stages involving interviews with business owners and the community service team. The steps that can be followed in this mentoring process are: Interviews with Business Owners, Making Snack Box Orders, Making Banners and Price Tags, Training on Marketing and Branding, Evaluation and Follow Up. Through this assistance, it is hoped that Cake Delicious business owners can increase public interest in their products, strengthen brand awareness, and maximize sales opportunities online and offline